Description

---

Confusing Textbooks?

Missed Lectures?

Tough Test Questions?

Fortunately for you, there's Schaum's Outlines. More than 40 million students have trusted Schaum's to help them succeed in the classroom and on exams. Schaum's is the key to faster learning and higher grades in every subject. Each Outline presents all the essential course information in an easy-to-follow, topic-by-topic format. You also get hundreds of examples, solved problems, and practice exercises to test your skills.

This Schaum's Outline gives you

• Practice problems with full explanations that reinforce knowledge
• Coverage of the most up-to-date developments in your course field
• In-depth review of practices and applications

  Fully compatible with your classroom text, Schaum's highlights all the important facts you need to know. Use Schaum's to shorten your study time-and get your best test scores

  Schaum's Outlines-Problem Solved.

About the Author

---

Andris A. Zoltners is professor of marketing at the J.L. Kellogg Graduate School of Management at Northwestern University. He is a founder and managing director of ZS Associates, a global business consulting firm. For over 20 years, he has served the business community as a professor, consultant, and speaker. Prabha K. Sinha is a founder and managing director of ZS Associates. He has consulted for over 200 fat and fit firms in North America, Europe, and Asia. He also teaches business executives at the Kellogg Graduate School of Management and the Management Centre Europe. Stuart J. Murphy is a visual learning specialist.He is a graduate of the Rhode Island School of Design and the Owner/President of the Management Program at Harvard's Graduate School of Business. The author of MathStart, a series of children's books that teaches mathematics, he has also coauthored a number of other leading mathematical educational programs. Rene Williams-Andriani illustrates children's books and works as a designer for Hallmark Cards in Kansas City--when she's not drawing sea lions. She received her degree in illustration from Rhode Island School of Design.